Semiotics meaning theory of signs
stop = stop
crown = crown
apple = apple
yet signs have tons of different meanings. Behind the word the individual interprets so much more. example.
stop = danger
crown = king
apple = healthy
interesting.
Societies have two different ways of signing
1. natural
2. conventional
1 ex being if its cold out we wear clothes
2. ex being depending on the type of clothes we wear makes it conventional
The picture with eve and the apple. The picture of lust and temptation with adam and eve. I found it very interesting that it doesn't mention the the lustful fruit eve ate was an apple. Our minds automatically put the apple as a forbidden thing in our minds. crazy...yet true.
Showing elvis by just his haircuts. How cool would that be to be remembered by your hair? Sometimes less is more.
Logo is a symbol that is distinct of a company, publication, or idea.
trademark is a name or symbol used to show that a product is made by a company and is registered.
signature is a synonym for logo. a mark or combo or visual forms.
A logo is not a brand unless its a cow. interesting.
This reading made me think a lot. I liked it.
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